Subtitle: The ins and outs of using free reviews to build and sustain a writing career
Series: The multi award-winning HowToDoItFrugally.com
Author: Carolyn Howard-Johnson
9781536948370 $17.95 pbk / $9.95 Kindle
Available as a paperback and e-book on Amazon
Reviewed by Andrea Kay for her bookshelf at MidwestBookReview.com
The third book in the "How to Do It Frugally" series by award-winning author Carolyn Howard-Johnson, How to Get Great Book Reviews Frugally and Ethically lives up to its title, as an instructional guidebook for maximizing publicity from sources of free reviews in order to build a sustainable writing career. Chapters discuss how to avoid scams (especially pay-for-review scams), how to create a query letter for reviews that stands out from the pack, what to do with good reviews once they're obtained, how to respond to negative reviews or manage Amazon reviews, and much more. "Authors should not ask professional reviewers or journalists, 'Are you interested in an interview, too.' Just like literary agents prefer you to pitch one book at a time in your query letter, reviewers, too, will be more easily convinced if you focus on the review." How to Get Great Book Reviews Frugally and Ethically is an absolute "must-have" for any aspiring or practicing author! Also highly recommended are the previous books in the series, "The Frugal Editor" (9781505712117, $17.95 pbk / $3.99) and "The Frugal Book Promoter, second edition" (9781463743291, $17.95 pbk / $5.99 Kindle).
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