Secrets from Jennie Nash Who Specializes in Coaching

Read Books All Day & Get Paid For It

Subtitle: The Business of Book Coaching

By Jennie Nash

Publisher: Tree Farm Books, Santa Barbara, CA

ISBN 9781733251105

Nonfiction/Business

Author's  Site: http://JennieNash.com

Contact Reviewer: HoJoNews@aol.com

            Off to the Best Start Possible

Jennie Nash Coaches Those Who Would
Become Publishing Industry Coaches

Reviewed by Carolyn Howard-Johnson, multi award-winning author of The Frugal Book Promoter, now in its third edition and other books in her HowToDoItFrugally Series of books for writers. 

Note: Don’t decide on buying this book until you read the subtitle and this review. At first I interpreted the title to mean a book on how to make a business of reviewing books. I am thrilled that it isn’t because, as the owner of AuthorAccelerator.com and the coach of authors who have landed “book deals with Big 5 houses like Scribner, Penguin Random House, Simon Schuster, and Hachette” the author is the one to write this book to help you coach you to success with what you already know and will learn from this book. 

Jennie Nash is not above starting her book with a bit of psychology. Thank goodness. People who coach are incrementally more successful at it if they know how to inspire. To do that well, they must be inspired. Jennie definitely inspires me. 

As an author of books that started as a text for my UCLA classes on marketing books, I often lament that authors don’t find me, my books, or services until after they have made costly mistakes. If you are part of the publishing industry with a yen to help people succeed, this is the perfect place for you to start coaching, too, and avoid big booboos that happen when people haven’t done their homework or—almost worse—have taken advice from people who really don’t have the experience and credibility to help you do the job.  Letting Jennie Nash coach you to be a coach with a well formatted book will make the process about as foolproof as it can get. Further, I always say that learning from books is the most frugal way to get information that prepares you for success.  

Read Books All Day & Get Paid for It is endorsed by Lisa Cron whose books I recommend in the indexes of my books for writers. In future books and editions, this book will be listed there, too!  

MORE ABOUT THE BLOGGER, THIS BLOG, AND ITS BENEFITS FOR WRITERS

 The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. Of particular interest to readers of this blog is her most recent How to Get Great Book Reviews Frugally and Ethically (http://bit.ly/GreatBkReviews ) that covers 325 jam-packed pages covering everything from Amazon Vine to writing reviews for profit and promotion. Reviewers will have a special interest in the chapter on how to make reviewing pay, either as way to market their own books or as a career path--ethically!

This blog is a free service offered to those who want to encourage the reading of books they love. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read. Please see submission guidelines on the left of this page. Reviews and essays are indexed by genre, reviewer names, and review sites. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor.

Note: Participating authors and their publishers may request the social sharing image by Carolyn Wilhelm at no charge.  Please contact the designer at:  cwilhelm (at) thewiseowlfactory (dot) com. Provide the name of the book being reviewed and--if an image or headshot of the author --isn't already part of the badge, include it as an attachment. Wilhelm will send you the badge to use in your own Internet marketing. Give Wilhelm the link to this post, too.

Book Maker Michael N. Marcus Reviews Book for Authors

The Frugal Book Promoter
Subtitle: How to get nearly free publicity on your own or by partnering with your publisher
By Carolyn Howard-Johnson
ISBN: 9781463743291
Available on Amazon at www.budurl.com/FrugalBkPromo
and Kindle at www.budurl.com/FrugalBkProKindle


Reviewed by Book Maker Michael N. Marcus originally for Book Making blog

Carolyn Howard-Johnson (www.sharingwithwriters.blogspot.com) is an award-winning author and a former publicist. With a last name that makes me keep thinking about fried clam strips and ice cream, Carolyn serves up a large portion of useful info and advice. Her book, The Frugal Book Promoter: How to Do What Your Publisher Won’t was one of the first books I bought when I started self publishing in 2008, and it has been extremely useful.

It has just been updated with a new subtitle ("How to get nearly free publicity on your own or by partnering with your publisher") that recognizes self-publishing, and it has been expanded to include simple ways to promote books using newer technology. I bought the new book a few days ago and recommend it highly. It can empower you to give your book the best possible start in life.

Book promotion has changed tremendously since publication of the first "Frugal" in 2004, particularly because of the web, e-books and the growing acceptance of self-published books. So, this new edition includes lots of information on ways to promote that were not around or were in their infancy a few years ago.

Here's some of what's new: (1) The Second Edition has been reorganized. (2) It's much bigger -- so it can be much more helpful. (3) Updates on writers’ conferences, getting reviews, book fairs and trade shows; media releases, query letters and media kits; working with a professional publicist; "backdoor methods" of getting reviews -- even long after a book has been published (4) Online bookstores (5) Blogging (6) Social networks (7) Avoiding scam-traps

"Frugal" shows you how to promote your book with powerful but inexpensive or even free publicity. Carolyn points out important publicity possibilities that you may not think of, like reviewing other authors’ books.

The promotional tips are not just theory -- they come from Carolyn’s own successful book campaigns. Several ideas will certainly be right for you and your book.

Most new writers have much more time than money, and this book can help you achieve big-buck results with minimum use of your credit cards -- and no federal bailout. “Frugal” belongs on every author’s shelf, whether you are an independent self-publisher, are using a self-publishing company or a traditional publisher.

Here are some of Carolyn’s tips:

• Read, read, read: Even your junk mail can be useful. My daughter found a flier from the local library in the Sunday paper stuffed between grocery coupons. It mentioned a display done by a local merchant in the library window. My book was displayed in their lobby and I became a seminar speaker for their author series. Rubbish (even spam email) can be valuable.
• Keep an open mind for promotion ideas: Look at the different themes in your book. There are angles you can exploit when you’re talking to editors. My book, This is the Place is romantic and set in Salt Lake City, the site where the winter Olympic games were played in 2002. I found sports desks and feature editors open to it as Olympics fervor grew, and even as it waned.
• Etiquette counts: Send thank-you notes to contacts after they’ve featured you or your book. This happens so rarely they are sure to be impressed and to pay attention to the next idea you have, even if it’s just a listing in a calendar for your next book signing.
• Publicize who you are, what you do: Reviews aren’t the only way to go. Think of angles for human interest stories, not only about your book but about you as its author. Are you very young? Is writing a book a new endeavor for you? Several editors have liked the idea that I wrote my first book at an age when most are thinking of retiring, that I think of myself as an example of the fact that it is never too late to follow a dream.
• Develop new activities to publicize: Don’t do just book signings. Use your imagination for a spectacular launch. Get charities involved. Think in terms of ways to help your community.
• Frequency is important: The editor who ignores your first release may pay more attention to your second or 25th. She will come to view you as a source and call you when she needs to quote an expert. This can work for novels as well as nonfiction. Publicity is like planting bulbs. It proliferates even when you aren’t trying.

Even if you are lucky enough to have a huge promotion budget and don't need to be frugal, Carolyn has important advice and information for you. Buy the book.

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The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. It is a free service offered to those who want to encourage the reading of books they love. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read. Please see submission guidelines on the left of this page. Reviews and essays are indexed by genre, reviewer names, and review sites. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and . As a courtesy to the author, please tweet and retweet this post using this little green retweet widget :

Want a New Review for Your Book? List Your Review Request Here.

  This is your how-to page for authors to submit a query for

 Lois W. Stern to help you find reviews for your book.

(Kindly use the form below.)

Lois W. Stern, author advocate and associate of TheNewBookReview, offers readers who are authors a path to getting free and ethical reviews for their books. No kidding! Lois explains how to do it below and you'll learn more about her other "Authors Helping Authors" projects in her biography below those guidelines. Please feel free to let those in the publishing industry know about this service. 
Welcome!
Carolyn Howard-Johnson
Your  #TheNewBookReview blogger

"Marketing is a huge part of a book's success, and getting reviews is a huge part 

of marketing a book or any other business. 

If you don't believe it, ask a plumber who has had poor reviews on Yelp!"

~Quote from Page 18 of How to Get Great Book Reviews Frugally and Ethically by Carolyn Howard-Johnson

__________________________________

How to Let Lois W. Stern Match Authors and Book Reviewers 

Get your review request (it's like a mini query for reviews!) listed here on this The New Book Review blog at no charge.  Send your request to Lois at tales2Inspire2@gmail.com with REVIEW WANTED in the subject line. If you need help writing a query, see Carolyn Howard-Johnson's The Frugal Editor. (Check the Appendix for sample letters and the Index for help within the body of the book.) 

Note: Please be sure the book you want to offer for review is already available for sale at Amazon.com or another online site where books are sold and include that link in your query. 

All of this blog's services are free, including this "Learn How to Use Our Free Book Review Service."

________________________________

Be sure to submit the exact information below in the email you sent to Lois. 

Put QUERY FOR LOIS'S REVIEW SERVICE in the subject line of the email and send it to tales2inspire2@gmail.com

AUTHOR's NAME: 

AUTHOR'S E-MAIL: Contact information for person submitting (be it author, reviewer, reader reviewer, or publisher.)

TITLE OF BOOK: 

SUBTITLE OF BOOK (if any):

GENRE:

BOOK DESCRIPTION: (100 words max) - Make your description pop to entice others to want to read your book! Hint: Use strong, present tense verbs! This is not a review, but a logline or tease like you see on movies posters--something to entice a reader to want to read your book. Usually two lines. Something like, "When so and so does this....then this presents a problem." You don't reveal the ending.

NUMBER OF PAGES: 

AGE/INTEREST LEVEL:

AMAZON OR OTHER ONLINE BOOKSTORE URL: 

Kindly send full link (NOT shortened link, as they do not seem to be working on Google sheets).

* BOOK FORMAT(S) YOU ARE OFFERING FOR REVIEW:  

(Please note: Paper books are more likely to get review offers than e-books.) 

Paperback or hard copy books - Yes or No 

Electronic versions of your e-book such as Kindle, pdf - Yes or No

How Authors Handle the Review Requests They Receive

When you get a request from a fellow author who wishes to review your book, send a review copy directly to your volunteer reviewer in whatever format you have offered, along with any promotional material you wish to share that might be helpful to the reviewer. The reviewer will then give your book an honest and fair review. Those interested in maximizing their efforts to get and use reviews to market their books will find Carolyn's How To Get Great Book Reviews Frugally and Ethically a big help.  

Disclaimers: 

1. In the spirit of Authors Helping Authors, Lois is happy to provide her 

review-getting service to her fellow authors at no cost, b

ut 

cannot guarantee that your listing will attract a reviewer. 

2. Due to conflict of interest concerns, Lois does not review the books listed on her review-request page herself. Nor does The New Book Review employ reviewers. All reviewers are subscribers or visitors to the blog who volunteer their services because they love to read, want to support the publishing industry, and may want a little extra online exposure for their own projects.

_______________________

Helpful Hint For Attracting Reviewers

 

Authors are more likely to find new reader-reviewers for their books if they promote (network) the link on the web--everywhere from website to blog to social media likeTwitter and Facebook! Lois will help guide you through that process upon request.

In Carolyn Howard-Johnson's book, The Frugal Book Promoter, she says 

"For promotions to work, ya' gotta promote the promotion." 

We at #TheNewBookReview do a lot of that promotion for your book, too!  

__________________________

 

  MORE ABOUT YOUR REVIEW COORDINATOR

Tales2inspire® was a kernel of an idea I started in 2012, which has grown to proportions even I didn’t dare to envision. My innate curiosity about potentially fascinating human interest stories was the spark that ignited this idea, but it was the confused state of traditional publishing that propelled me forward. You see, in my heart I am all about authors-helping-authors and Tales2inspire® is another of those projects. It delivers exactly what it promises as both a project and a contest. Free to enter, this competition is open to talented newbies and seasoned authors alike who are willing to listen to their fellow author's critiques to better their work. Learn more here. 

A multi-award-winning author, Lois's work has been featured in The New York Times, Newsday (Act 2), and Long Island Press, on Local Access TV, and in live presentations in a multitude of venues. She has now published ten Tales2Inspire® books of her contest winners' stories. Fans of Chicken Soup for the Soul are particularly enamored with Tales2Inspire® books because, aside from their inspirational themes, they are filled with original photos to enhance the power of each story. Lois invites interested readers to get a free Tales2Inspire® sampler book click here. 

To learn more about entering Lois's next Tales2Inspire® contest, click here.

Spend some media marketing time with Lois at:

Facebook: www.facebook.com/tales2inspire

Twitter: www.twitter.com/tales2inspire2

More About This Blog

 

The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. Authors, readers, publishers, and reviewers may republish their favorite reviews of books they want to share with others. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read and love. Please see submission guidelines in a tab at the top of this blog's home page or use this link to take you there.  Or you can use Lois W. Stern's "Authors Helping Authors" plan for requesting reviews. Just scroll up on this page to find her guidelines for getting reviews for your book or books!

Reviews, interviews, and articles on this blog are indexed by genre, reviewer names, and review sites so #TheNewBookReview may be used as a resource for most anyone in the publishing industry. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor.

Badges, Banners and Illustrations on this blog are provided by Carolyn Wilhelm. She tweets @jamsandbooks and offers educational aids on Pinterest as well. You'll also find her book and study guides by going to https://sharingwithwriters.blogspot.com 's  handy search engine. Or just subscribe! We'd love to have you!

More About #TheNewBookReview Blog The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. Authors, readers, publishers, and reviewers may republish their favorite reviews of books they want to share with others. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read and love. Please see submission guidelines in a tab at the top of this blog's home page or go directly to the submission guidelines at http://bit.ly/ThePlacetoRecycleBookReviews or to the guideline tab at the top of the home page of this blog. Authors and publishers who do not yet have reviews or want more may use Lois W. Stern's #AuthorsHelpingAuthors service for requesting reviews. Find her guidelines in a tab at the top of the home page, too. Carolyn Wilhelm is our IT expert, an award-winning author, a veteran educator and also contributes reviews and posts on other topics related to books. Reviews, interviews, and articles on this blog are indexed by genre, reviewers' names, and review sites so #TheNewBookReview may be used as a resource for most anyone in the publishing industry. As an example, writers will find this blog's search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor. #TheFrugalbookPromoter, #CarolynHowardJohnson, #TheNewBookReview, #TheFrugalEditor, #SharingwithWriters, #reading #BookReviews #GreatBkReviews #BookMarketing

Celebrating the 3rd Edition of The Frugal Editor

The Frugal Editor
Third Edition
Subtitle: Do-It-Yourself Editing Secrets
Author:  Carolyn Howard-Johnson 

Publisher:: Modern History Press
Hard Copy: 9781615996018, $41.95, 296pp

E-book: $8.95

Paperback book: $26.95

Special offer purchase of all four in the HowToDoItFrugal Series on Amazon

Review from Midwest Review may now be seen on Midwest’s Writing/Publishing Shelf  

Reviewed by Jim, Editor in Chief of Midwest Book Review

Synopsis: Whether you are a new or experienced author, this updated and expanded third edition of "The Frugal Editor: Do-It-Yourself Editing Secrets-From Your Query Letters to Final Manuscript to the Marketing of Your New Bestseller" by veteran author, editor and book marketer Carolyn Howard-Johnson will dramatically assist aspiring and experienced authors to present whistle-clean copy from a one-page cover letter to their entire manuscript in ways that will convince those with the power to say "yea" or "nay" to their book.

This third edition of "The Frugal Editor", is part of Carolyn's multi award-winning HowToDoItFrugally Series of Books for writers and has been awarded accolades from Reader Views Literary Award, Dan Poynter's Global Ebook Award, the coveted Irwin Award, and many others. This fully updated edition includes the new help you need from managing gender pronouns to maximizing the usefulness of front and back matter. Altogether, "The Frugal Editor" now provides 50% more information designed for the success of an author's title.

Critique: Speaking as the editor-in-chief of the Midwest Book Review, one of the most common problems that self- published authors exhibit is a lack of much needed editing with respect to the books they present for my review and for sale to libraries and the general public.

While this newly revised and expanded third edition of "The Frugal Editor: Do-It-Yourself Editing Secrets-From Your Query Letters to Final Manuscript to the Marketing of Your New Bestseller" should be considered as mandatory reading for beginners, and even the more experienced authors will benefit substantially from the experience, expertise, wit and hard earned wisdom of writing and publishing expert Carolyn Howard-Johnson.

While also available for personal reading lists in a paperback edition (9781615996001, $26.95) and in a digital book format (Kindle, $8.95), "The Frugal Editor" is a seminal and unreservedly recommended addition to professional, community, and academic library Writing/Publishing instructional reference collections and supplemental Writing/Publishing Workshop curriculum studies lists

Editorial Note: Carolyn Howard-Johnson (www.HowToDoItFrugally.com) was the youngest person ever hired as a staff writer for The Salt Lake Tribune where she wrote features for the society page and a column under the name of Debra Paige. That gave her insight into the needs of editors, the very people authors must work with to get free ink and the ones likely to spot unprofessional editing when they see it. Being familiar with the way news is handled helps her see how different books fit into different news cycles.

Later in New York, she was an editorial assistant at Good Housekeeping Magazine. In the Big Apple she also handled accounts for fashion publicist Eleanor Lambert who instituted the first Ten Best Dressed List. There she started writing media releases (then called press releases) for celebrity designers of the day including Pauline Trigere, Rudy Gernreich, and Christian Dior instead of being one of those dreaded gatekeepers of releases who get to say yay or nay.

Carolyn has worked as columnist, reviewer, and staff writer for the Pasadena Star-News, Home Decor Buyer, the Glendale News-Press (an affiliate of the LA Times), and others. She learned marketing skills both in college (University of Utah, and University of Southern California) and as founder and operator of a chain of retail stores. That molded her understanding of how authors might best collaborate with retailers to affect both of their bottom lines. Carolyn's experience in journalism and as a poet and author of fiction and nonfiction helped the multi award-winning author understand how different marketing techniques might be used for each genre.

She was an instructor for UCLA Extension's renowned Writers' Program for nearly a decade and earned an instructor's certificate from that school. She studied writing at Cambridge University, United Kingdom; Herzen University in St. Petersburg, Russia; and Charles University in Prague.

Carolyn turned her knowledge toward helping other writers with her HowToDoItFrugally series of books for writers. Her marketing campaign for the first edition of this book won Reader Views Award, USA Book News Award, and the marketing campaign for it won the Next Generation Indie Award for marketing.

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Best of Best Book Marketers Tell Secrets in Anthology

Title: Indie Author Book Marketing Success

Subtitle: Proven 5-Star Marketing Techniques from Successful Authors and Book Marketing Experts
Genre: Nonfiction/Marketing/Anthology
Published by Self-Publishing-Coach.com
ISBN: 978-0615767253
Contributing Authors: Shelley Hitz, Heather Hart, Laura Pepper Wu, D’vorah Lansky, Dana Lynn Smith, Joel Friedlander, Penny Sansevieri, Eric Van Der Hope, Lorilyn Roberts, Kristen Eckstein, Lindsay Buroker, Carolyn Howard-Johnson, Staci Stallings, and Karen Baney

Synopsis:
 

If you take a quick step into the online world, you’ll find hundreds if not thousands of websites and books all related to book marketing and from hundreds of different people and perspectives. The diversity of book marketing experts is as assorted as the books they write and market, yet each one holds an insight or two that the others might have missed.

But why do we need another book on book marketing?

“Indie Author Book Marketing Success” is unique because it brings some of the leading book marketing experts and best-selling authors from around the web all to one place. Each author writes about their own area of expertise with the hopes of help other authors be successful.

Shelley Hitz and Heather Hart from Self-Publishing-Coach.com hand-picked each of the contributors to this book – including me! Other contributors include:

· Joel Friedlander from TheBookDesigner.com

· Laura Pepper Wu of 30 Day Books

· Penny Sansevieri from Author Marketing Experts, Inc.

· Eric Van Der Hope author of “Mastering Niche Marketing“

· Lorilyn Roberts founder of the John 3:16 Marketing Network

· Kristen Eckstein, The Ultimate Book Coach

· Lindsay Buroker of LindsayBurker.com

· Dana Lynn Smith, The Savvy Book Marketer

· D’vorah Lansky author of “Book Marketing Made Easy“

· Carolyn Howard Johnson from How To Do It Frugally and the Writer's Digest 101 Best Website award winner, SharingwithWriters.

· Staci Stallings co-founder of CrossReads

· Karen Baney of Christian eBooks Today

· And from Self-Publishing-Coach.com, Shelley Hitz and Heather Hart

14 different authors

14 different marketing topics.

The book marketing journey is one that every successful author must take in his or her own way. There is no one way to market books successfully. You have to work hard and find what works best for you. Book marketing can be intimidating, let us help you find your way.

 

The official book launch for our new book is February 19^th-21^st and everyone that purchases a copy during those dates will also receive 7 free bonus gifts and can enter to win over $100 worth of free prizes.

 

You can learn more at: http://bit.ly/IndieAuthorBookLaunch

 

Self-Publishing-Coach.com is a website that offers authors free book templates, articles, newsletters, tele-classes, special reports, eBooks, webinars, podcasts, videos and other resources to help authors get published and noticed!

Shelley Hitz is the founder of Self-Publishing-coach.com and an entrepreneur, speaker, author and consultant to individuals, organizations and small businesses who want to multiply their impact through self publishing. She teaches from personal experience. Over a two year span, while working full-time, she published five books, multiple audio CDs, authored two websites that attract thousands of visitors each month, and created multiple products that she sells through her website and at her speaking engagements.

Heather Hart is a book marketing expert and Shelley’s assistant at Self-Publishing-Coach.com. She has authored and contributed to multiple books, including “A Year of Book Marketing.” Helping other authors since 2009, Heather lives in Texas with her husband and four children where she fills her days typing away on her keyboard and brainstorming new marketing ideas.

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The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. It is a free service offered to those who want to encourage the reading of books they love. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read. Please see submission guidelines on the left of this page. Reviews and essays are indexed by genre, reviewer names, and review sites. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor.

Frugal Editor Updates to Include Little-Known Ampersand Guidelines

The Frugal Editor
Subtitle: Do it yourself editing secrets for authors: From your query letter to final manuscript to the marketing of your new bestseller

By Carolyn Howard-Johnson

Genre: Nonfiction: Writers/Editing/Writing

Available as e-book at http://bit.ly/FrugalEditorKind  

Second Edition Gets Spit and Polish

 

Digital Books Make New Edits of Even a Book on Editing Possible

 

Carolyn Howard-Johnson’s newest book is a second edition of the multi award-winning The Frugal Editor: Do-it-yourself editing secrets for authors: From your query letter to final manuscript to the marketing of your new bestseller. And now it’s sporting new formatting and even a few additions all because of the magic of e-books.

 

The author of the HowToDoItFrugally Series of books for writers was inspired a poem one of her clients sent her for editing. The author had used the lovely-to-look at ampersand everywhere she need to use an and. That, of course, could be a style choice, but not all style choices are good choices. Poetry should be trimmed of excess words, but this choice only shortened conjunctions that could have just been red-penciled out. The poet said she had made the choice because ampersands are so pretty. Yes, they are. So pretty and so rarely used that the reader could become distracted from the poem’s intent and the imagery. Carolyn’s editing instinct has always demanded that trickery with font, formatting, strained metaphors and the like should be avoided. She can only hope her client took her advice.

 

But the incident made the author realize that most writers don’t understand when ampersands can and should be used. So, it was back to the recent edition to make additions—thanks to the ease of fixing books published digitally these days.

 

The first edition of The Frugal Editor published in 2007 was winner of USA Book News’ pick for Best Professional Book, a Reader Views winner, and received nods from the Next Generation awards and the Military Writers Society of America, but the new version is Expanded (more than 100 pages)! Updated! And Reformatted. It also has a a new subtitle, a new cover by Chaz DeSimone with a new three-dimensional look by Gene Cartwright. And this e-book version was honored again by Dan Poynter’s Global Ebook Awards and the Next Generation Indie Awards.

The second edition covers new editing tricks the author has come to appreciate since the first was published, including how to spot the overuse of helping verbs when simple past tense would work just as well; a reminder that politically correct usage isn’t always what a writer should strive for (consider some of the language used in the award-winning movie Twelve Years A Slave); and more on style choices vs. grammar rules and how to make those choices. She says, “I'd be embarrassed if I had to say I hadn't learned anything more I could share with my readers in seven years since the first edition was published.”

 The Frugal Editor received plaudits from industry shakers like Marilyn Ross, founder of Small Publishers or North America; Tim Bete, director of Dayton University’s Erma Bombeck Writers’ Conference, and respected industry editors like Barbara McNichol.  

 

Howard-Johnson, an instructor for nearly a decade at UCLA Extension’s Writers’ Program, chose to release this new edition for e-books with Amazon’s Kindle because their free app allows readers to access it for many platforms and the lower price of digital publishing gives her struggling students and clients an affordable choice. It will soon be available for print, too.

 

Whichever format a reader chooses, The Frugal Editor battles the gremlins out there who are determined to keep an author’s work from being published or promoted. Resolved to embarrass authors before the gatekeepers who can turn the key of success for them—these gremlins lurk in a writer’s subconscious and the depths of computer programs. Whether a new or experienced author, The Frugal Editor helps writers present whistle-clean copy (from a one-page cover letter to your entire manuscript) to those who have the power to say “yea” or “nay.”

The author is the recipient of the California Legislature’s Woman of the Year in Arts and Entertainment Award, her community’s Character and Ethics award for her work promoting tolerance with her writing, and its Diamond Award for her work with arts and culture. She was also named to Pasadena Weekly’s list of 14 women of “San Gabriel Valley women who make life happen.” She has worked for Good Housekeeping Magazine and as a journalist for several newspapers and has been a popular presenter at writers’ conferences nationwide like the one at San Diego State University and the Sinclair Lewis Writers’ Conference. She is also a novelist and poet, which informs the advice she gives to authors of those genres.

 

Learn more about Howard-Johnson and her HowToDoItFrugally series of books at http://www.howtodoitfrugally.com.

 

The e-book is available at http://bit.ly/FrugalEditorKind.

 

# # # #

Cover image and media kit available on request at HoJoNews@aol.com.

 

“Absolutely essential for beginning writers and a necessary reminder for the more advanced.  The mentor you've been looking for.  This book won't collect dust!”~Christina Francine, review for Fjords Review


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 The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. It is a free service offered to those who want to encourage the reading of books they love. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read. Please see submission guidelines on the left of this page. Reviews and essays are indexed by genre, reviewer names, and review sites. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor.

Clare O'Beara Author Interview in Dublin, Ireland

Q and A Interview for the New Book Review

When in Dublin recently, I had a chance to meet up with author Clare O’Beara and her IT husband. Due to her busy schedule, I was just lucky enough to catch her between being the official film recorder for science-fiction World Con and Hugo Awards problem solver, as well as the start of the fall college class startup. Of course, she also is a busy tree surgeon. To my delight, she had a few hours to talk. We initially met on Goodreads as she answers readers’ comments and questions, and this was our first in-person talk.



When did you start writing?

I have been writing for most of my life. Now, I write mysteries, science fiction, young adult, and romance books. I have won several awards for short stories and am an Amazon bestseller. I also review books and am considered a top reviewer with Net Gallery, Fresh Fiction, Goodreads, and Amazon. I review excellent, accessible facilities for people with disabilities As an example, this is a link to her short film about accessible places in London.

Why are you taking college classes when you are already a successful writer?

As a multimedia journalism student, I am learning more about improving my writing, making publicity marketing materials, producing videos, and networking with people interested in this area. I help run events where this knowledge is helpful. At the science-fiction World Con, it was helpful to know about multimedia journalism as I was an official film recorder and Hugo Awards problem solver. I learned more about creating book trailers. I am already using the degree although the classes are not even finished.

This degree seems to be made for O’Beara! I’m sure it helps with her blog, website, and YouTube channel.

I see you are a national showjumping champion. How did you become interested in horses?

At the age of four, I wanted to be an architect. Then, my parents put me on a pony to go for a ride, and that was it. I have been a horse person ever since. Several of my books involve horses in the plot, especially Silks and Sins, Murder at Kildare Mensa, and Rodeo Finn.

I also asked O’Beara if she had ever dressed up especially for a race as described in Silks and Sins, and she said she did a few times.

Cats are important in your books. Do you own cats?

The answer was she has four cats. I wasn’t surprised as they are part of the stories and even included when friends visit. One cat, boots, was ignored by an owner which figures into the mystery. I think I didn’t have to ask if one of her cats had white paws and was named Boots. I just think probably so!

Did you try traditional publishing prior to self-publishing?

Yes, in the 1990’s when manuscripts were sent through the post with SASE (self-addressed stamped envelopes for their return). It was a very slow process. She tried this a few times. Then she started to realize books like Wool by Hugh Howey did well although self-published. As a best-selling Amazon author, she is not at all sorry she tried this route. She evens shares what she has learned about independent publishing at the page on her website.

O’Beara said she bought ten ISBNs and used seven in her first year. She had five books ready to publish at that time. She used five the next year.
Why do you review books for sites such as Fresh Fiction?

Participating in book awards and reviewing books written by others is always educational and I learn so much from these activities. This is where I first noticed the increase in independent publishing which inspired me, for instance.

Self-publishing involves much technical work. How do you accomplish all this?

My husband, Allan, is my IT support. I take the photos, and he creates the book covers. He is the website maintenance and troubleshooter. It takes time to do the writing much less the technical aspects of this kind of writing. I appreciate the support.

*Note: Read her advice for people who want to self-publish at this link.

What are your writing plans for the future?

I plan to write a book a year although I’m taking the multimedia journalism degree and working and volunteering with my other interests.

I hear the science fiction World Con will be held in New Zealand next year. Will you attend?

Well, that is a long way off and a long distance. This year we were lucky as we said Ireland should have a turn, and it was here. The volunteers do get their entry tickets paid, but the travel and accommodations are not covered. We will just have to see. She added:

“I've just spent a week and a half helping to staff Worldcon, the World Science Fiction Convention. This was held in Dublin for the first time and all hands were needed. My husband Allan also attended and gave me great assistance. The Hugo Awards were carefully administered, and duly awarded in a stunning ceremony.”

Climate change is a constant theme in your books. What would you like people to know about this topic?

I recommend the movie Mimicking Africa to learn about sustainable animal agriculture. I also help moderate the Green Group on Goodreads where we discuss this topic. I am a fan of the Fota Wildlife Animal Sanctuary and share information about it, as well.

You are very active on Goodreads. That is where I met you. I was so pleased when you answered. Do you like comments from readers on that platform?
Yes, and I do answer and converse with readers on Goodreads. I welcome comments.

Thank you so much for meeting with me today!

Previously on The New Book Review, I have reviewed some of Clare O'Beara's books.

Dining Out Around the Solar System (Book 1)

Dining Out with the Gas Giants (Book 2)

Dining Out with the Gas Giants (Book 3)

Dining Out on Planet Mercury (Book 4)

I also have reviewed other books by O’Beara on Amazon, such as this one for Murder at the Dublin Mensa. 

Thank you for reading, Carolyn Wilhelm, Wise Owl Factory

MORE ABOUT THIS BLOG The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. Authors, readers, publishers, and reviewers may republish their favorite reviews of books they want to share with others. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read and love. Please see submission guidelines on the left of this page and in a tab at the top of this blog's home page. Reviews and essays are indexed by genre, reviewer names, and review sites so it may be used a resource for most anyone in the publishing industry. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor. #TheFrugalbookPromoter, #CarolynHowardJohnson, #TheNewBookReview, #TheFrugalEditor, #SharingwithWriters, #reading #BookReviews #GreatBkReviews #BookMarketing