...subscribers and visitors. It’s a reprint from WinningWriters’ newsletters, but my peeps can use it, too! You need the code GOFRUGAL when you go directly to Modern History Press’s website that includes my HowToDoItFrugally Series. Scroll to the bottom of the page and click on your choice...or, actually, all of the books where the discount appears for you. They’re make great gifts for your author friends for the holidays, thank you gifts for industry peeps who have supported you, or--best still--a treat for yourself.
This blog, #TheNewBookReview, is "new" because it eschews #bookbigotry. It lets readers, reviewers, authors, and publishers expand the exposure of their favorite reviews, FREE. Info for submissions is in the "Send Me Your Fav Book Review" circle icon in the right column below. Find resources to help your career using the mini search engine below. #TheNewBookReview is a multi-award-winning blog including a MastersInEnglish.org recommendation.
Wednesday, October 29, 2025
Yay! Discount for Writers’s Seasonal Gifts That Keep Giving to Carolyn’s...
...subscribers and visitors. It’s a reprint from WinningWriters’ newsletters, but my peeps can use it, too! You need the code GOFRUGAL when you go directly to Modern History Press’s website that includes my HowToDoItFrugally Series. Scroll to the bottom of the page and click on your choice...or, actually, all of the books where the discount appears for you. They’re make great gifts for your author friends for the holidays, thank you gifts for industry peeps who have supported you, or--best still--a treat for yourself.
Saturday, July 13, 2024
Author Advocate Terry Whalin Lauds The Frugal Book Promoter
Dear Subscribers and Visitors:
I am sharing this review with special thank you. It is for the flagship book in my HowToDoItFrugally Series of books for writers, it’s 3rd edition after serving writes for over three decades. It’s also an opportunity to do regular contributors to this blog to follow him. With over 180,000 X/Twitter followers, over 14,900 LinkedIN connections and over 4900 Facebook friends, no one should miss out on his experience and wisdom. He is a model for the magic that reviews can be in the marketing campaigns of authors of books—any book, any genre!
Best,
Carolyn
Reviewed byTerry Whalin, originally for Amazon and Goodreads
1 of 5 stars2 of 5 stars3 of 5 stars4 of 5 stars[ 5 of 5 stars ]
Subtitle: How to get nearly free publicity on your own or by partnering with your publisher
by Carolyn Howard-Johnson (Goodreads Author)
Publisher: Modern History Press
Available as e-book, paperback and hardcover on Amazon’s Series Page
Every Author Needs This Resource
There are over 11,000 new books which enter the marketplace every day. This truth is daunting for every author. If you aren’t telling others about your book or need some innovative and experienced ideas to reach new readers, you need THE FRUGAL PROMOTER. Carolyn Howard-Johnson has some unique background as a retailer and promoter of other books as well as her own. Read this book and act on the ideas which will help your book succeed where others fail.
In the early pages, Howard-Johnson writes, “This book is for authors who want their books to soar and do not want their careers to languish. It is structured so authors can select chapters that address aspects of their marketing plan most needed at any given time…THE FRUGAL PROMOTER is not a textbook. It contains opinions—some as black and white as the page you find them on. It is me talking to you, sharing with you.” (Page vi)
This resource is an idea cornucopia and I highly recommend every author use it often and make their pages dogeared.
W. Terry Whalin is an editor and the author of more than 60 books including his recent 10 Publishing Myths, Insights Every Author NEEDS. He is an author advocate, and avid reviewer as well as a prolific author.
Sunday, December 3, 2023
Laura Sturza Recommends The Frugal Editor to Her Students
Title: The Frugal Editor
Subtitle: Do-It-Yourself Editing Secrets
Edition: Third Edition
Publisher: Modern History Press
ISBN: 9761615996001
Available on Amazon Hardcover, Paperback, E-book
Awards:
USA Book News, Reader Views Literary Award,
Next Generation Marketing Awardm Next Generation Indie Book Award,
Dan Poynter's Global E-Book Award
Reviewed by Laura Sturza originally for Amazon
I am a writer and a writing teacher and I highly recommend this book to my students. It is particularly helpful for those writing a book as it includes detailed information about presenting the best version of one's manuscript when submitting it to agents and publishers. There is also lots of information to help those submitting work to magazines and newspapers so that editors don't reject an excellent story because it includes editing errors. While I have been steeped in the writing business for decades, this book taught me so much and helped me refine other essentials, such as decisions about a book's layout. Years ago, I met the author when she ran a writing group. By using personal stories and humor, Howard-Johnson brings that same, warm, conversational style to relaying information that I have found challenging to absorb from other sources. There were grammar corrections she covered that I have struggled with for years, and which she simplified. The book is also full of resources to further explore the topics covered. My copy is full of sticky notes to help me as I continue to edit my first book. When it is published, I have the author to thank for helping me create the strongest possible version of it so that readers can enjoy the story without the distraction of editing flubs.
Disclaimer: I received a book from the publisher of this book so I could write a fair and honest review.
MORE ABOUT THE REVIEWER
Laura Sturza is a writer/teacher living in Rockville, Maryland after 20 years in L.A., which remains her other home. Her work is published in The Washington Post, Shondaland, The Boston Globe Magazine, AARP's The Girlfriend, The LA Times, Lunch Ticket, and Hippocampus, among others. Laura is completing the memoir, Better Late: My Midlife First-Time Marriage. She was a nonfiction editor on the forthcoming book, Transformation: A Women Who Submit Anthology. She wrote, produced, and starred in the one-woman show, Finding the Perfect Place to Live in 111 Gyrations laurasturza.com
Saturday, October 21, 2023
Sci-Fi Author Joy V. Smith Shares Writing Tips from The Frugal Editor
Title: The New Book Review
Subtitle: HowtoDoItFrugally Series of books for Writers
Edition: 3rd Edition
Author: Carolyn Howard-Johhson
Publisher: Modern History Press
Buy on Amazon
Multi award-winner including Reader Views, The Irwin Award
Pages 279
Reviewed by Joy V. Smith
From beginning to end, I learned what I needed to know--and there was so much I didn't realize I needed to know--to help me with my writing. She covers editing helps and resources, grammar, punctuation, computer aids, agents' pet peeves and warnings about CAPs, quotation marks, and exclamation points (one of my pet peeves), And a lot more! (heh, heh)
Of course I can't remember everything so I've used a lot of little flags. In checking some out for this review, I came across the cut and paste warning. Btw, that ruined a recent ms I sent out (the paste ended up after the end of my story). And I see there's a copyright shortcut. Don't miss the dialogue warning (cut back on those italics). Ah, there's helpful advice about hyphens and prefixes, etc. And helpful background on Smashwords and Kindle, plus info re: formatting. (I had to hire formatters for them.) I also needed to focus on front and back matter recently. (A little late....)
I wish I could memorize all that essential info, but that's what my little flags are for. (I'm glad we can end a sentence with a preposition.) I'll be rereading it.... Highly recommended because it'll save you from writing and publishing mistakes. (Nah, I'll skip the exclamation point this time.)
Note: I received a review copy from the publisher in return for an unbiased and honest review.
More About the Reviewer
Friday, September 22, 2023
"Mermaid" Author Reviews Carolyn Howard-Johnson's Flagship Book
Title: The Frugal Book Promoter
Subtitle: Do-It-Yourself Editing Secrets
ASIN : B07X2CCTGL
Publisher : Modern History Press; 3rd edition (September 1, 2019)
Language : English
Published as e-book, paperback, paper
Text to speech enabled
5.0 out of 5 stars A Dynamite Book!
Reviewed in the United States on September 19, 2023
Carolyn Howard-Johnson really knows her stuff! And more importantly, she’s willing to share! This includes nearly all things a writer needs to know to promote a new book.
As every writer learns, the writing is only the beginning; then the work of promoting it – to many of us the hardest part – begins. In The Frugal Book Promoter, Carolyn extends a helping, willing hand and offers to share her extensive repertoire of knowledge to get this job done.
Thank you, Carolyn, for this fantastic, helpful book!
MORE ABOUT THE REVIEWER
For fifty years Lorelei lived the life of a devout Mormon woman.
As a child, her mother told her stories of her pioneer ancestors who crossed the plains to find religious freedom. She grew up in Salt Lake City, was baptized in the Tabernacle font on Temple Square, performed baptisms for the dead in the Salt Lake Temple, and also played the world-famous Tabernacle organ. She attended Brigham Young University, was sealed to her husband for time and all eternity in the Los Angeles Temple, and always said yes to the many callings her bishops extended to her.
Her life revolved around Mormonism and its clearly outlined path leading to exaltation. Then life's dilemmas thundered around her as she studied and prayed, and the doctrinal foundation she had built her life on crumbled.
She is a member of the California Writer's Club and a published poet.
She's also named after a mermaid.
Saturday, August 5, 2023
Celebrating the 3rd Edition of The Frugal Editor
Third Edition
Subtitle: Do-It-Yourself Editing Secrets
Author: Carolyn Howard-Johnson
Hard Copy: 9781615996018, $41.95, 296pp
Synopsis: Whether you are a new or experienced author, this updated and expanded third edition of "The Frugal Editor: Do-It-Yourself Editing Secrets-From Your Query Letters to Final Manuscript to the Marketing of Your New Bestseller" by veteran author, editor and book marketer Carolyn Howard-Johnson will dramatically assist aspiring and experienced authors to present whistle-clean copy from a one-page cover letter to their entire manuscript in ways that will convince those with the power to say "yea" or "nay" to their book.
This third edition of "The Frugal Editor", is part of Carolyn's multi award-winning HowToDoItFrugally Series of Books for writers and has been awarded accolades from Reader Views Literary Award, Dan Poynter's Global Ebook Award, the coveted Irwin Award, and many others. This fully updated edition includes the new help you need from managing gender pronouns to maximizing the usefulness of front and back matter. Altogether, "The Frugal Editor" now provides 50% more information designed for the success of an author's title.
Critique: Speaking as the editor-in-chief of the Midwest Book Review, one of the most common problems that self- published authors exhibit is a lack of much needed editing with respect to the books they present for my review and for sale to libraries and the general public.
While this newly revised and expanded third edition of "The Frugal Editor: Do-It-Yourself Editing Secrets-From Your Query Letters to Final Manuscript to the Marketing of Your New Bestseller" should be considered as mandatory reading for beginners, and even the more experienced authors will benefit substantially from the experience, expertise, wit and hard earned wisdom of writing and publishing expert Carolyn Howard-Johnson.
While also available for personal reading lists in a paperback edition (9781615996001, $26.95) and in a digital book format (Kindle, $8.95), "The Frugal Editor" is a seminal and unreservedly recommended addition to professional, community, and academic library Writing/Publishing instructional reference collections and supplemental Writing/Publishing Workshop curriculum studies lists
Editorial Note: Carolyn Howard-Johnson (www.HowToDoItFrugally.com) was the youngest person ever hired as a staff writer for The Salt Lake Tribune where she wrote features for the society page and a column under the name of Debra Paige. That gave her insight into the needs of editors, the very people authors must work with to get free ink and the ones likely to spot unprofessional editing when they see it. Being familiar with the way news is handled helps her see how different books fit into different news cycles.
Later in New York, she was an editorial assistant at Good Housekeeping Magazine. In the Big Apple she also handled accounts for fashion publicist Eleanor Lambert who instituted the first Ten Best Dressed List. There she started writing media releases (then called press releases) for celebrity designers of the day including Pauline Trigere, Rudy Gernreich, and Christian Dior instead of being one of those dreaded gatekeepers of releases who get to say yay or nay.
Carolyn has worked as columnist, reviewer, and staff writer for the Pasadena Star-News, Home Decor Buyer, the Glendale News-Press (an affiliate of the LA Times), and others. She learned marketing skills both in college (University of Utah, and University of Southern California) and as founder and operator of a chain of retail stores. That molded her understanding of how authors might best collaborate with retailers to affect both of their bottom lines. Carolyn's experience in journalism and as a poet and author of fiction and nonfiction helped the multi award-winning author understand how different marketing techniques might be used for each genre.
She was an instructor for UCLA Extension's renowned Writers' Program for nearly a decade and earned an instructor's certificate from that school. She studied writing at Cambridge University, United Kingdom; Herzen University in St. Petersburg, Russia; and Charles University in Prague.
Carolyn turned her knowledge toward helping other writers with her HowToDoItFrugally series of books for writers. Her marketing campaign for the first edition of this book won Reader Views Award, USA Book News Award, and the marketing campaign for it won the Next Generation Indie Award for marketing.
Saturday, June 10, 2023
Poet Theresa Werba Reviews James A. Tweedie's Humorous Poetry
Title: Laughing Matters
Subtitle: Poetry with a Wink and a Smile
Kindle Edition
This collection of humorous poetry by the excellent James A. Tweedie is more than a mere collection of clever jokings and funny sayings. James Tweedie is reveling in the power of language, and celebrates its gift-giving capacity in the ways in which words and phrases, and even various authors, and styles, and forms can be experimented with, played with, coaxed, and birthed into a fantastic array of poetic expression.
James Tweedie is not only a first-rate poet, but is also a musician and composer, which is very refreshing to me, as I am also both a poet and a musician. You can hear the musicality exuding from his poetry. The meter is clean and precise, the rhymes are perfect, rarely slanted, so you get the full effect of the satisfactions inherent in perfectly-executed formal poetry. But it never upstages the humor and wit of Tweedie’s funny perspective, and the results are often quite unexpected! It is very refreshing and satisfying indeed to “hear” the sonorities and the rhymes and meter within my head as I read his work.
Tweedie is highly creative in his use of form. He employs the traditional Shakespearean form ABAB CDCD EFEF GG plus the variant ABBA CDDC EFFE GG. The opening poem “Fleet of Foot Pheidippides,” is an excellent example:
Fleet of Foot Pheidippides
A Grecian runner named Pheidippides,
From Athens, ran to Sparta with a plea.
“We need your help to fight the Persians, please!”But Sparta sent him back with, “Nosirree!”
Two-hundred eighty miles is what he ran,
For four or maybe five days he was gone.
But Athens received help from the god, Pan,
And Persia met defeat at Marathon.
Pheidippides, we’re told ran all the way
To Athens to announce that they had won.
That’s why it’s called a “marathon” today.
For twenty-six-plus miles he had to run.
They say he gave the message and dropped dead.
But why did he not ride a horse, instead?
Tweedy also uses the Petrarchan form (in “I wrote a poem” ) as well as some unusual presentations such as an Anapest Dimeter sonnet, a Monometer sonnet, and a 20-line sonnet variant (as opposed to the traditional 14-line sonnet). He also creates a short piece of prose (in the poem ”Doublespeak”) from a sonnet by reformatting it, literally disguising the form and structure of the sonnet so it reads like a short essay. Ingenious! Some of his poems also have a Dr. Seuss-like quality to them, the prime example being the alliterative poem “Beastly Betty.” You can tell Tweedie was having fun while writing this one!
Beastly Betty
An Alliterative Poem
Beastly Betty badly breaks her brother’s
Buttocks with a bat upon his butt.
Broken, beaten brother barely bothers
Bellowing at bawdy Betty. But
Because bad blood between both babe and bro
Builds baleful bias brought by Betty's bane,
Beleaguered Bob bestows a bitter blow.
By blasting boiling bile on Betty's brain.Tweedie often groups his poetry into cycles or themes: a sonnet cycle on the Brothers Grimm nursery stories, a set of “Equilateral Proverbs” (where the first and last words of the couplet rhyme), three limericks based on famous poems by Shakespeare and Dante, with the folksong Molly Malone thrown in, as well as a collection of seven riddles. He also has a poem on the death of Edgar Allen Poe, delightfully executed, and a collection of “Groaner Poems" with some truly groan-inducing puns.
There is such a joyous wordplay and reverie in language that exudes from Tweedie’s work! What I truly love about Tweedie’s poetry is his interesting rhyme combinations. I am delighted when I see such rhyming as death/shibboleth, if/glyph, tease/Diogenes, oogenesis/diaresis, Guinness/amanuensis, and antipode/postal code. There is a love of language that just exudes from each poem presented, a reverie and a celebration of the poetic possibilities waiting to be uncovered. It’s truly enchanting! I couldn’t wait to see what he would come up with next as I read!
I would have to say my favorite poem of the collection is “Don’t Say I Didn’t Warn You,” which sold me on its very first line. Anyone who can put together “A pyroclastic vomit’s what I call it;” is a hero in my book!
Don’t Say I Didn’t Warn You
A pyroclastic vomit’s what I call it;
An up-chuck from Mt. Shasta’s north west side.I bet you the last dollar in my wallet,
That everything that lived beneath it, died.The famous Captain Cook saw from the ocean
Its pillared smoke arising in plain view—
A seventeen and seven-six commotion.
A record of the last time Shasta blew.Now every volcanologist agrees
That since its active period reappearsIn clockwork cycles of three centuries,
Its next eruption’s due in fifty years.
Because the end is near, I wrote this sonnet
To warn you not to build your new house on it!I also particularly like "Didn't Warn You" because Tweedie employs the rhyme sonnet/on it, which I also have used in one my own sonnets.
Another of my favorites is “The Perfect Poem,” a perfectly-executed sonnet on the creative process of formal poetry-making:
The Perfect Poem
There is, I’m sure, in someone’s file drawer,
A perfect poem, written on a whim,
Perhaps, or, maybe as a simple hymn
Of thanks and praise to God, and nothing more.Or, then again, the poem could express
The burning passion of a lover’s heart,
A terse description of a work of art,
Or soul-torn angst amidst some cruel distress.All grammar, syntax, perfectly intact,
Each foot a proper iamb, anapest,
Or trochee, dactyl, spondee, at its best,Each comma in its place, each rhyme exact.
In spite of flawless tittle, jot, and letter,
There will be some who think they could do better.Anyone who enjoys clever wordplay and creative use of language in novel and unexpected ways would be delighted to have their mind’s ear experience the rich variety of form and humorous content in Tweedie’s Laughing Matters. Highly recommended!
More About the Author
James A. Tweedie is a retired pastor living in Long Beach, Washington. He has written and published six novels, one collection of short stories, and three collections of poetry including Mostly Sonnets, all with Dunecrest Press. His poems have been published nationally and internationally in The Lyric, Poetry Salzburg (Austria) Review, California Quarterly, Asses of Parnassus, Lighten Up Online, Better than Starbucks, Dwell Time, Light, Deronda Review, The Road Not Taken, Fevers of the Mind, Sparks of Calliope, Dancing Poetry, WestWard Quarterly, Society of Classical Poets, and The Chained Muse. His poem “Pneuma” was a Laureate’s Choice in the 2021 Maria W. Faust Sonnet Contest; his sonnet, “Forever Nine,” was chosen Best Poem in the Summer 2020 edition of The Lyric. He was a First Place winner in the 2022 100 Days of Dante poetry contest and was honored with being chosen as the winner of the 2021 SCP International Poetry Competition. He claims to be an optimist.
More About the Reviewer
Theresa Werba is the author of three books of poetry, most recently Sonnets, a collection of sixty-five sonnets (under the name Theresa Rodriguez, Shanti Arts, 2020). Her work has appeared in such journals as The Scarlet Leaf Review, The Wilderness House Literary Review, Spindrift, Mezzo Cammin, The Wombwell Rainbow, Fevers of the Mind, Serotonin, The Art of Autism, The Road Not Taken, and the Society of Classical Poets Journal. Her work ranges from forms such as the ode and sonnet to free verse, with topics ranging from neurodivergence, the writing process, love, loss, and aging, to faith and disillusionment. Her website is www.bardsinger.com, where you can view videos of her performance poetry and find information about her books. Follow Theresa on Instagram and Twitter @thesonnetqueen.
More About #TheNewBookReview Blog
Sunday, June 4, 2023
Dawn Colclasure Lauds Carolyn Howard-Johnson's "The Frugal Editor"
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https://www.facebook.com/authordawncolclasure/, Amazon's Author Central at
https://www.amazon.com/author/dawncolclasure, at Goodreads at http://www.goodreads.com/author/show/4019506.Dawn_Colclasure, Pinterest at http://www.pinterest.com/writeswithwolve, Instagram at https://www.instagram.com/dawn10325, LinkedIn at https://www.linkedin.com/in/dawn-colclasure-wilson, Tumblr at

