Hi there fellow authors,
It's Lois W. Stern here, your NewBookReview Blog Spot Review Acquisition Coordinator, sharing another helpful tip with you:
This is a great way to grow book sales and brand awareness on a small budget.
The supermarkets do this all the time: BOGO (Buy One, Get One Free) and you can use this same idea to boost book sales.
Try bundling a couple of your titles into a 2 for 1 offer. Then send your offer out to your list, post it on your social media pages, add dit to your newsletter, and promote it in any other creative places you can think of.
Your offer might look like this: “Buy (1st book title) at (add list price) and get (2nd book title) for FREE. And if you decide to include free shipping, be sure to use USA MEDIA RATE. When you ship your books, include a friendly message thanking them for their interest and telling them you hope they enjoy your books. This will cost you only a couple of dollars, but you can get barrels full of free PR in return.
(Here are a few ways to benefit from your investment.
Just be sure to ask permission first, as courtesy builds trust.)
- Add their name to your newsletter list.
- Ask them if they could write a testimonial about your books. Then use that testimonial to further spread the word about your books.
- Post a thank you to them for purchasing your books on your social media pages, while adding a picture of your book cover.
- If they give you a great testimonial, ask them if they would expand it into a review, then post it on any of the creditable online book review sites, and send you the link once that review is posted.
- Submit their review to The New Book Review blog spot, following the format provided at:
https://thenewbookreview.blogspot.com/2023/05/send-us-your-fav-book-review.html .
If you think it’s worth a small investment to get the word out about your books,
how about giving BOGO a try?
