Hi there fellow authors,
It's Lois W. Stern here, your NewBookReview BlogSpot Affiliate, sharing another helpful tip to help you market your books.
This is a great way to grow book sales and brand book awareness when on a small budget. The supermarkets do this all the time: BOGO (Buy One, Get One Free), and you can use this same idea to boost your book sales.
Try bundling a couple of your titles into a 2 for 1 offer, where you sell one book at its list price and a second title at a substantial discount. Then send your offer out to your list, post it on your social media pages, add it to your newsletter, and promote it in any other creative places you can think of.
Your offer might look like this: “Buy . . . (1st book title) at (add list price) and get . . . (2nd book title) at $....) And if you are have a supply on hand and are shipping rom home, be sure to use USA MEDIA RATE. Then, include a friendly message with your books, thanking them for their interest and telling them you hope they enjoy your book. This will cost you only a couple of dollars, but you can get barrels full of free PR in return.
Here are a few ways to benefit from your investment.
But just be sure to ask permission first. Remember, courtesy builds trust.
- Add their name to your newsletter list.
- Ask them if they could write a testimonial about one of your books. Then use that testimonial to further spread the word about your book.
- Post a thank you to them for purchasing your books on your social media pages, while adding a picture of your book cover.
- If they give you a great testimonial, ask them if they would expand it into a review, to post on any of the creditable online book review sites, and send you the link once that review is posted.
- Submit their review to The New Book Review blog spot, following the format provided at: https://thenewbookreview.blogspot.com/2023/05/send-us-your-fave-book-review.html .
If you think it’s worth a small investment to get the word out about your books,
how about giving BOGO a try?
