The Frugal Book Promoter
Subtitle: How to get nearly free publicity on your own or by partnering with your publisher
Edition: Three
Awards for all editions: Winner USA Book News, coveted Irwin Award
Award, USA Book News winner, silver medal from Military Writers Society of America, honored by Global Ebook Awards
Publisher: Modern History Press
Publisher’s Website: www.modernhistorypress.com
ISBN: 9781615994687
ASIN: 978161594694
Available in hard cover, print and ebook onAmazon
Reviewed by Karen Cioffi-Ventrice originally for Amazon
Marketing and promotion are changing all the time, from the best ways to get visibility for you and your book to maintaining an effective search engine optimized website.
Continually striving to give her readers the most helpful book promotion tools possible, Carolyn Howard-Johnson has created The Frugal Book Promoter – 3rd Edition.
This third edition provides authors with the latest promotional information and resources. And, it's been reorganized for easier reading.
What's best about The Frugal Book Promoter – 3rd Edition - is that along with well researched tools and tips, it's filled with Carolyn's own marketing experiences. This includes booboos from her early marketing days when her Wiki page was taken down when she was booted off of Facebook.
As Carolyn is a well-known expert book promoter, these tips, insights, and warnings are invaluable.
This latest edition includes everything from writing a query letter to copyright information to using QR codes to backdoor methods for getting reviews. And' there's lots on "You and the Media."
Plus, there are lots and lots of samples, including sample query letters and even a sample blog entry.
My favorite line in the book is in Chapter 10:
"You can’t count on your publisher. Publishers focus on their next big profit maker when sales of your book dwindles."
This says it all.
If you're questioning the need to promote your book, even if you're traditionally published, the answer is, YES. It’s essential. And, I can't think of a better book to help you do this than Carolyn Howard-Johnson's The Frugal Book Promoter – 3rd Edition.
Karen Cioffi is a children’s ghostwriter and author/writer online platform instructor with WOW! Women on Writing. She is also the founder and editor of Writers on the Move.
Learn more about her ghostwriting services at https://karencioffiwritingforchildren.
For her online platform classes, visit:
MORE ABOUT THE BLOGGER, THIS BLOG, AND ITS BENEFITS FOR WRITERS
The New Book Review is blogged by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally series of books for writers. Of particular interest to readers of this blog is her most recent How to Get Great Book Reviews Frugally and Ethically (http://bit.ly/GreatBkReviews ) that covers 325 jam-packed pages covering everything from Amazon Vine to writing reviews for profit and promotion. Reviewers will have a special interest in the chapter on how to make reviewing pay, either as way to market their own books or as a career path--ethically!This blog is a free service offered to those who want to encourage the reading of books they love. That includes authors who want to share their favorite reviews, reviewers who'd like to see their reviews get more exposure, and readers who want to shout out praise of books they've read. Please see submission guidelines on the left of this page. Reviews and essays are indexed by genre, reviewer names, and review sites. Writers will find the search engine handy for gleaning the names of small publishers. Find other writer-related blogs at Sharing with Writers and The Frugal, Smart and Tuned-In Editor.
Note: Participating authors and their publishers may request the social sharing image by Carolyn Wilhelm at no charge. Please contact the designer at: cwilhelm (at) thewiseowlfactory (dot) com. Provide the name of the book being reviewed and--if an image or headshot of the author --isn't already part of the badge, include it as an attachment. Wilhelm will send you the badge to use in your own Internet marketing. Give Wilhelm the link to this post, too.
1 comment:
Carolyn, your Third Edition of The Frugal Book Promoter is full of valuable information for authors. I learned so much from it and highly recommend it. And, I'm honored that you're sharing my review on your site!
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