Title: Book Fairs for
Authors
Subtitle: How to Leverage
Book Fairs to Build Your Author PlatformAuthors: Larry DeKay with Peggy DeKay
Authors' Website: www.tbowt.com
Genre/Category: Writing – Reference – How-To
ISBN: 9780983414438
Journal Published: Small Press Bookwatch: January 2015
Reviewed by Jim Cox originally for Midwest Book Review and for MidWest Book Review Newsletter
Synopsis: Dozens of
book fair links are included in "The Author's Guide to Book Fairs", an essential
resource and reference for all authors, both traditionally published and
self-published, who want to learn how to leverage book fairs to build their
platform and sell more books. "Book Fairs For Authors" covers why you go to a book
fair; who can be in a book fair; where to find book fairs; applying to be in a
book fair; preparing to go to the book fair; tips on engaging buyers at the book
fair; post book fair marketing; and book fair traps and pitfalls. "Book Fairs
For Authors" is enhanced with the inclusion of a list of book fairs by state; a
list of book festivals by state; resources for authors; book expos and trade
shows.
Critique: Informed,
informative, exceptionally well organized and presented, as well as thoroughly
'user friendly' from beginning to end, "Book Fairs For Authors" should be
considered mandatory reading for authors and publishers who hope to expand the
audience for their books -- and the financial revenues that expanded readership
would engender.
Available from Amazon: http://www.amazon.com/Book-Fairs-Authors-Peggy-DeKay/dp/0983414432
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